Zora, the Ethereum NFT platform, is planning to release its new ZORA token on April 23. The token will be released on Base, Coinbase’s layer-2 network. This launch represents a step toward improving accessibility and making onboarding for new users to the Zora ecosystem more seamless.
We agreed to launch on Base, in part, because that network is rapidly gaining in popularity. It’s rapidly becoming known as a hub for on-chain social applications and memecoins. To be clear, ZORA is not intended to be a community token and will not grant any governance rights or ownership stakes.
This distribution of ZORA tokens will happen according to two snapshots of user activity. The second snapshot includes foreign in-kind contributions received from March 4, 2025, to December 31, 2025. The second snapshot covers activity through April 20, 2025. These snapshots will be used to decide eligibility for a retroactive airdrop.
The retroactive airdrop is a key component of Zora's strategy to reward long-standing creators, collectors, developers, and participants within its ecosystem.
Since launching Zora has managed to win the hearts of over 2.4 million collectors and over 618,000 creators. The platform powered over $376 million in secondary volume, highlighting its powerful impact on the NFT market.
The total supply of ZORA will be capped at 10 billion tokens. Out of this supply, 10% is set aside for the retroactive airdrop. On top of this, 20% of the tokens will flow to the Zora treasury. They’ll phase in over four years, with a six-month phase-in delay.
