The buzz is real: ZORA, the platform known for its focus on NFTs and onchain media, has launched its own token! This isn’t your average token launch! For active members of the Zora community, there’s never been a better time to scoop up some $ZOR tokens with a retroactive airdrop. If you've been creating, collecting, or building on Zora, you'll want to pay close attention. DeliciousNFT.com has all the information you need about eligibility. Find out how you can see if you’re eligible and read on to find out what this memecoin portends for the broader Zora ecosystem!

What is the ZORA Token?

This is in addition to the community’s ZORA token, which is positioned as a ‘memecoin’ to better align and motivate the community and Zora platform itself. This launch takes a big step strategically to incent participation. It’s meant to be a reward to early adopters and to create a deeper community ownership of such. It’s not just a cutout of Zora the protocol — it’s a reminder of Zora’s long-term vision for decentralization and user empowerment. The utility of the token is to power engagement and participation within the Zora ecosystem.

Although the token is being referred to as a memecoin, the role that it plays in the Zora ecosystem is not insignificant. It’s a thoughtful proposal that aims to incentivize wide participation and reward early adopters and create a greater sense of downtown community ownership. This new launch represents a significant step for Zora, marked by an even greater commitment to decentralization and the empowerment of Zora’s users.

This choice to launch first on Base and not Zora L2 is a strategic one. Base has already turned into a new hotbed of onchain social apps and memecoins. This fast-paced environment presents the ideal breeding ground for the ZORA token to gain traction and garner significant attention. This shift strengthens Zora’s positioning to reach a wider ecosystem of creators and collectors. It’s a nice opening to developers who are currently building in the Base ecosystem.

Who is Eligible for the Zora Airdrop?

The secret sauce to unlocking your eligibility is all tied to how you’ve previously engaged with the Zora ecosystem. More specifically, the Airdrop aims at rewarding users who actively created, traded, or collected on Zora prior to or in between two important snapshot dates. These snapshots act as timefall checkpoints to figure out who is eligible for the airdrop by virtue of their onchain activity.

In order to be eligible, you need to have engaged with Zora in the past. This is the expected interaction between the first snapshot date of March 3, 2025, and the second snapshot taken three days prior to the Token Generation Event (TGE). The TGE is the official creation and distribution of the token. The second snapshot acts as a final netting, scooping up any last-minute activity.

Here's a breakdown of activities that likely increase your chances of qualifying:

  • Using the Zora Network and Testnet: Zora isn’t just on Ethereum mainnet; it has its own Layer-2 (and is deployed on Base, Optimism, etc.). Active participation on these networks demonstrates engagement.
  • Minting NFTs: The Zora account on X (formerly Twitter) has hinted at the importance of minting NFTs. Aim to "max mint" at least one NFT, as this could be an eligibility criterion or multiplier.
  • Completing Your Zora Profile: If you haven’t already, connect your wallet and set up your profile on Zora (username, bio, links). A complete profile showcases a genuine interest in the platform.
  • Inviting Others and Participating in Social Features: Zora has a referral system – you get a unique referral link to invite friends. Actively using this system and engaging with social features signals community involvement.

How to Check Your Eligibility and Claim the Airdrop

The process for determining your eligibility and claiming your airdrop will likely consist of the following steps. While the official claim page details may vary slightly, here's a general guide based on typical airdrop procedures:

  1. Connect and Verify Eligibility: On the claim page (once live), you’ll connect your wallet. The platform will then automatically check your wallet's history against the snapshot data to determine if you qualify.
  2. Prepare for the Transaction: Ensure you have some ETH first, as you will need it for the claim transaction. This ETH will cover the gas fees required to process the transaction on the blockchain.
  3. Follow Official Instructions: Always rely on official announcements from Zora for the most accurate and up-to-date instructions. Be wary of unofficial links or scams.

Token Allocation: Where are the ZORA Tokens Going?

Here's a breakdown of how the ZORA tokens will be distributed:

  • Airdrop (10%): Distributed to eligible community members, including creators, collectors, developers, and other contributors to the Zora brand.
  • Incentives (20%): For future grants, public goods, hackathons, and other types of incentives as decided by the Zora team.
  • Liquidity (5%): For liquidity provisioning with exchanges and market makers.
  • Treasury (20%): To align the company with the community for supporting and growing the Zora brand, unlocking gradually over four years after a six-month delay.
  • Strategic Contributors (26.1%): For investors that have supported the Zora team with advice and guidance around the development of Zora, unlocking monthly over 48 months starting six months after the Token Generation Event (TGE).

This new distribution model rewards the community and encourages future development. It protects the long-term future of the Zora ecosystem.

Why Launch on Base?

As ZORA’s development has grown and evolved, the decision to launch the ZORA token on Base has become a strategic one, driven by a few factors. Here’s what Base, an Ethereum Layer-2 network incubated by Coinbase, has to offer. These benefits in turn make it an attractive environment to launch a memecoin like ZORA.

Zora is launching on Base to help its creators and curators benefit from the network’s growing ecosystem and infrastructure. This move will activate new adopters of the ZORA token and strengthen its community.

  • Better accessibility and onboarding for new users. Base's integration with Coinbase makes it easier for new users to onboard into the Zora ecosystem. This streamlined onboarding process can help attract a wider audience to the platform.
  • Base has become a growing hub for onchain social apps and memecoins alike. This makes it a natural fit for the ZORA token, which is designed to incentivize community participation and engagement.

The ZORA token launch is a historic step forward for the Zora community and the NFT space at large. Learn who’s eligible and learn how to apply to see if you qualify. By understanding what the token will be used for in the ecosystem, you can place yourself in a position to hopefully be rewarded by this airdrop. Stay tuned for further official announcements and get ready to stake your ZORA tokens!

The ZORA token launch is an exciting development for the Zora community and the broader NFT space. By understanding the eligibility criteria, following the steps to check your qualification, and recognizing the token's purpose within the ecosystem, you can position yourself to potentially benefit from this airdrop. Keep your eyes peeled for official announcements and prepare to claim your ZORA tokens!